<h5>What is Spotify doing to challenge YouTube?</h5><p>When we think about watching videos online, we think of YouTube. YouTube allows us to view a variety of videos, including music videos, game videos, and sports videos. Spotify (the well-known Swedish music streaming company) has begun offering full-length music videos in a limited beta version launch for premium customers.</p><p>Many think this move was made to challenge YouTube’s dominance in this field. While Spotify's new plan aims to increase its subscribers by 2030, it will face competition from Apple Music and YouTube.</p><figure class="image"><img src="https://firebasestorage.googleapis.com/v0/b/newsahoot.appspot.com/o/it-s-going-to-be-spotify-versus-you-tube%2FSpotify%202.jpg?alt=media&amp;token=8585bcfe-68fa-46d7-802b-7c3edaad1784"><figcaption>Spotify app on a person’s phone. Photo by cottonbro studio on Pexels.</figcaption></figure><h5>When will people be able to stream music videos on Spotify?</h5><p>Spotify has announced that music videos will be available to paying members in 11 nations in beta. The countries include the United Kingdom, Germany, Italy, the Netherlands, Poland, Sweden, Brazil, Colombia, the Philippines, Indonesia, and Kenya. The users can watch videos using the Spotify app on mobile, desktop, or TV.</p><p>Initially, the company is offering a small selection of music videos showcasing international musicians like Ed Sheeran, Doja Cat, etc. The new feature will allow users to switch to video while listening to supported music. Doing so will restart the track, now accompanied by a music video. Users can simply return to the audio-only version by clicking Switch to Audio.</p><p>Spotify is starting small with this new feature so that they can improve it based on user and artist feedback. The company plans to expand this feature to cover more artists and regions in the future.</p><div class="raw-html-embed"><figure> <video width="100%" controls=""> <source src="https://firebasestorage.googleapis.com/v0/b/newsahoot.appspot.com/o/it-s-going-to-be-spotify-versus-you-tube%2FSpotify%203.mp4?alt=media&amp;token=f83ae047-c3f2-4490-ba16-d3fc1b4c8750" type="video/mp4"> </video> <figcaption>A sample of Spotify’s new music video feature. Video by Daniel Ek.</figcaption> </figure></div><h5>Can Spotify really take on YouTube through this feature?</h5><p>Spotify has already experimented with shorter clips that are under 30 seconds. However, the new feature marks a significant step into the world of music videos for the company. Still, YouTube has ruled this field for a long time, providing a massive collection of videos for free.</p><p>Spotify is working hard to expand its user base with the new feature and other offerings, such as podcasts and audiobooks.</p><p>However, only time will tell if Spotify can truly compete with YouTube's massive video library and dominance in this sector. Given a chance, would you prefer Spotify or YouTube? Tell us in the comment section.</p>

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